According to USA Pickleball "The Sports and Fitness Industry Association has made it official in its latest trends report: pickleball is the fastest-growing sport in the country. Over the past two years, participation is up 39%, including an increase of more than 20% from 2019 to 2020 when the pandemic helped drive the sport’s appeal."
Listen to a conversation between SportsTravel Executive Editor & Publisher Jason Gewirtz and Stu Upson, CEO of USAP, as they discuss what has accounted for the sport’s growth in popularity, when venues will catch up with demand, what the event landscape looks like and what the biggest threats may be to the continued power of pickleball to gain new followers and fans.
Among the topics featured in this discussion:
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