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"Pickleball’s growth raises a racket in Victoria, amid bans over noise complaints.
Pickleball players readily admit their sport makes noise, but complaining about the sound of people having a healthy good time is out of bounds, say players and officials." Read the full article from CHEK News here. Article from Jessica Golden, CNBC: "The name of the sport, whimsical and nondescript, may invoke an image of a slow-moving game played by retirees in Florida. But the paddle sport — a cross between tennis, badminton and table tennis — is now America’s fastest-growing sport and is attracting major interest and financial investments." Read the full article here.
From the Los Angeles Times: "The sport of pickleball has been around for nearly 60 years but grew in popularity during the pandemic. Although it’s played on an adapted tennis court, some neighbors will say it’s not as quiet as its 'sister' sport, tennis.
L.A. Times investigative reporter Connor Sheets joined us to explain how the noise generated from this pastime is serving up some irritability in communities located close to the courts." Watch the video report here. Ten years ago padel, disc golf and pickleball might have been mistaken for arcade games but today they are among a group of emerging sports that are gathering popularity.
As the ongoing power struggle in padel has demonstrated, though, the professionalization of these games can result in a tussle for control akin to a sporting civil war. With broadcasters and sponsors increasingly willing to invest in these disciplines, there are a number of stakeholders keen to position themselves as the overarching arbiter, whether they be global governing bodies, independent tours or institutional investors. A number of these sports also have aspirations of pushing past their modest beginnings and gaining global recognition by featuring at future editions of multi-sport events. In most cases, that goal requires becoming a member of the Global Association of International Sports Federations (GAISF), which in itself can be a lengthy process. With that in mind, SportsPro takes a look at the current state of play in some of the world’s fastest-growing sports, the organizations seeking to move them forward, and how some disputes could potentially be resolved. Read the report here.
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